Google's New Ecommerce Search Engine: Froogle
        - effective: Now!

Froogle News Issue 2 - March 2004 Welcome to the second edition of Froogle News, which offers news, tips and other relevant information to keep you in the Froogle loop. We welcome and encourage your feedback about this issue, as well as suggestions for future editions. Write to us at feeds-support@google.com. The Froogle Team In this issue: New Developments Popular Searches Tips of the Quarter Froogle in the News Final Question New Developments Froogle on Google.com There’s no need to do an Advanced Search to find products these days, since Froogle is now a convenient link on the Google home page: http://www.google.com/ It’s just one more way for us to provide our users with the best possible search experience – and one more way to bring those users to your site! We hope you’ll enjoy the new placement as much as we do. Toolbar 2.0 Froogle has also been added to the latest version of the Google Toolbar. The Google Toolbar, which includes a pop-up blocker and a form autofill tool, can be downloaded for free here: http://toolbar.google.com/ Once the Toolbar is set up on your browser, you can choose 'Search Froogle' as an option listed under 'Extra Search Buttons.' Product Search Results in Google Google has begun integrating Froogle search results with the regular Google search results. When users search for certain products on Google, the web search results page will display the top three product results from Froogle. For example, here are the results for the query [hiking boots]: http://www.google.com/search?hl=en&lr=&ie=UTF-8&oe=UTF-8&safe=off&q=hiking+boots These 'Product Search' results are not paid advertisements, but free, relevant, product-specific search results. As you know, merchants are included in Froogle at no cost, and as with Google's web search results, Froogle results are unbiased by human intervention. Google does not accept payment for placement within the Froogle results themselves. This results feature was integrated as an enhancement that will further simplify our users’ shopping experience. By integrating Froogle into the Google search experience, users can quickly and easily be connected to relevant web pages selling the products they’re looking for. Merchants currently featured in Froogle also benefit by this enhancement as they broaden their customer outreach to include all Google users. Froogle will continue to remain free to all merchants who would like to submit a data feed. Safe Search Froogle has implemented a Safe Search feature that is currently the default for all searches. Adult products should not be displayed if Safe Search is turned on. If your site contains non-family-safe products, some of these products might not be displayed if Safe Search is turned on. To turn Safe Search on or off to block or view adult products, click on ‘Preferences’ next to the search box on the Froogle home page: http://www.froogle.google.com. Once you select your preferred level of restriction, Froogle will save your preferences. Make sure you have cookies enabled on your browser, or the preferences will not be saved. We look forward to hearing your thoughts and opinions on these changes at feeds-support@google.com. Popular Searches What are Froogle users looking for? Here are the top 10 popular searches on Froogle. ipod xbox digital camera mp3 player prom dresses playstation 2 treo 600 laptop ugg boots poker chips   Tips of the Quarter Tip one: Use your own category structure – we’ll map your products to Froogle. We do it for you! We will manually map your store's product categories to our own hierarchy. All that we ask is that you include the same category information in your data feed as those on your product pages. Tip two: Include all data, even specs, in your product descriptions. Be sure to include the same descriptions that are on your product pages in the description field in the feed file. Information that spans multiple paragraphs or bullet points, like those for product specifications in the page can all be included as well. The more descriptive the information, the more likely Froogle users will be able to find your products. Froogle in the News Recent notable mentions of Froogle include stories on Forbes, Wired, and The Motley Fool. Click through the links to learn the latest. Google Puts Froogle on Site, Tests Personalization Forbes.com, March 29, 2004 “Google's Froogle shopping feature helps users sort items such as digital cameras or Apple iPod music players by price.” Google Gets Its Groove On Wired, March 29, 2004 “Google has fine-tuned its popular online search engine with a new look designed to drive more traffic to its shopping service, Froogle...” Google's Froogle Goes Shopping The Motley Fool, March 29, 2004 “Google's made the latest move today, having smacked its Froogle service for online shoppers up on its home page early today.” Final Question As a merchant, what features and enhancements do you think Froogle users would like to see? Please send any ideas or suggestions to feeds-support@google.com. Thank You! Thanks to all who contributed to this newsletter. Let us hear from you at feeds-support@google.com. The Froogle Team

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PSiGate Merchant Account Promotional Pricing         - effective: January 16, 2004 - February 29, 2004 Dear PSiGate Partner, PSiGate is pleased to announce a new pricing promotion for Canadian merchants. This special runs through the end of February, 2004. Any Canadian merchant who signs up before February 29th, 2004 will receive our Leap Year Special! They will save 50% off the setup fee (an instant $100 savings) and approximately 10% off their monthly fee. PSiGate's promotional pricing is as follows: Canadian Dollar Processing Setup fee: $99.00 Monthly fee: $39.95 Transaction fee: 0.29¢ Merchant Discount Rate (MDR): 3.49%   US Dollar Processing Setup fee: $99.00 Monthly fee: $39.95 Transaction fee: 0.29¢ Merchant Discount Rate (MDR): 3.49% Minimum MDR Requirement: $25.00 (this means that you will be charged the greater of $25 or the actual MDR)   Cdn & US Dollar Processing Setup fee: $199.00 Monthly fee: $49.95 Transaction fee: 0.29¢ Merchant Discount Rate (MDR): 3.49% Minimum MDR Requirement: $25.00 (this means that you will be charged the greater of $25 or the actual MDR) Please also remember that PSiGate values your client's business and will always consider any competitor' s pricing model and build a plan that best suits your clients. Please do not hesitate to call for any customized price quotes. Regards, PSiGate Sales sales@psigate.com

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Phone book yellow pages advertising in effect         Range: Aug 2003 - Aug 2004 If you live in or around Calgary, Alberta or Saskatoon, Saskatchewan Canada you most likely received a phone book. Look in the "Internet" section and you should see our advertisement. We're offering a $500 small business Web site special for residents and businesses in North America (Canada and the United States). Two examples of this are: SCPC and Drivers Force. Click HERE to see a scan of our actual advertisements.

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PSiGate Pricing Plan Announcement         - to: Dreaming Digital         - re: New E-commerce Merchant Account Prices         - effective: October 8, 2003 Dear PSiGate Partner, PSiGate is pleased to announce new pricing plans for Canadian merchants. For many new businesses, we realize that it is yet another cost to begin accepting credit cards on the internet and many new merchants may be hesitant to incur these costs. For these merchants, PSiGate is introducing a "Starter Merchant Program" and is pleased to offer the following pricing. Setup fee: $99.00 Monthly fee: $29.95 Transaction fee: 0.45¢ Merchant Discount Rate (MDR): 3.95% In addition, PSiGate is offering a Special Standard Canadian Dollar settlement plan that is geared for Merchants that are beyond the start up phase and are currently booking sales. For these merchants, our pricing plan is as follows: Setup fee: $199 Monthly fee: $44.95 Transaction fee: 0.29¢ Merchant Discount Rate (MDR): 3.49% PSiGate can also provide both Visa and Mastercard merchant accounts in US dollar settlement for Canadian merchants. Our US Dollar settlement plan below is geared for Merchants selling into the US. Setup fee: $199 Monthly fee: $ 44.95 Transaction fee: 0.29¢ Merchant Discount Rate (MDR): 3.49% Minimum MDR Fee : $25.00 (this means that you will be charged the greater of $25 or the actual MDR) PSiGate values your client's business and will always consider any competitor' s pricing model and build a plan that best suits your clients. Please do not hesitate to call for any customized price quotes. PSiGate is a people company, we care. Regards, PSiGate Sales sales@psigate.com

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Hiring qualified Web and Graphic Designers         - Application Date: June to July 15 2003 Please visit our newly added careers page for more info. From there you can download an application form and submit your resume online. The careers page is under the contact navigation heading. Positions are now filled.

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$99/year mySQL Database Hosting         - effective: May 10, 2003 We know Web hosting can be expensive and you can't always afford all the options you need when you signed on for that "super deal" and 2 year term. Six months later you need to add dynamic content to your Web site, like customer login, accommodations database, list of e-mails and phone numbers or even e-commerce... all these common things require a database... so you're up the creek! What do you do? We will host the database portion of your site and only that. Visitors to your site will not be able to tell that the database is not on your server. Add mySQL to any site and any Web host... even GeoCities! mySQL is a super powerful open source (opposite of Microsoft) database that's very popular but hard to setup. Terry Termaine of OFB Technologies has partnered with Dreaming Digital to offer his superior mySQL expertise, his 24/7 guaranteed server uptime and all for only $99/yr. Six month plans are available too and, if you ask nice I'm sure we could set you up on a monthly plan as well. What?? Monthly?! Is that a sin in the Web hosting world? Contact us today! We'll surprise you with how nice we are. You'll probably even introduce us to your friends. ($99 CDN is about $69 US!)

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Dreaming Digital's New Web Host         - who?: Blacksun Web Hosting Dreaming Digital is a preferred Web design partner with Blacksun Web Hosting and it was only natural to select Blacksun as our Web host when our subscription at Netfirms came due. We work together with Blacksun to provide professional Web design services to accompany their world class Web hosting. We are committed to our client's complete satisfaction and we promise top notch customer support!   Our companies are located in Saskatoon, Saskatchewan Canada so our prices are very competitive compared to our competitors with the high rent, taxes and salaries in the larger Canadian and American cities.   Dreaming Digital purchased Blacksun's Nova Multimedia plan which comes with Miva Merchant e-commerce software, dedicated GeoTrust SSL certificate and MySQL database.   Look for more features coming from Dreaming Digital in the near future to make use of our new superior Web hosting toys!

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Friendly Business Links         - url: http://www.dreamingdigital.ca/links.html We appreciate all the business relationships and companies that help us out. Check out the Web sites of our Friendly Businesses. You'll also find a quick reference of all Dreaming Digital published sites.

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PSiGate         - url: http://www.psigate.com         - title: Payment Services Interactive Gateway Inc. PSiGate provides secure, real-time credit card processing services for your e-commerce store. We integrate your Miva Merchant e-commerce Web site with PSiGate letting you process all orders and transactions easily and securely. Contact us for rates and more information.

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Saskatoon Sun Entrepreneurship Article         - by: Joel Young         - title: Boyhood Dream Leads to Computer Career "Youthful spirit and passion abounds for this young entrepreneur who is very committed to his chosen career journey and he displays tremendous enthusiasm to succeed in an area of which he speaks so fondly."   ...Read More __________________________________________   - top - © Dreaming Digital 2004